De La Hoya/Mayweather fight does HUGE PPV business..
Not bad for a sport that the clueless mainstream sports media wrote off as “dying” in the prefight hype….I’ll have more on this later:
Saturday night’s Floyd Mayweather-Oscar De La Hoya fight set a new record for pay per view buys for a boxing match with 2.15 million, easily surpassing the 1.99 million for the 1997 bout between Mike Tyson and Evander Holyfield.
It also generated a record $120 million in pay per view revenue.
HBO said the bout generated 1.225 million buys from cable TV customers and another 925,000 from satellite TV homes.
De La Hoya has competed in each of the top six non-heavyweight bouts in history. The previous non-heavyweight record for PPV buys was 1.4 million for De La Hoya against Felix Trinidad in 1999.
HBO will replay the fight at 10 p.m. Saturday and include new interviews with Mayweather and De La Hoya.
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